Reinventing Retail CX: How Merkur Is Elevating Customer Experience with Salesforce
Discover how Merkur trgovina has enhanced its overall customer experience through Salesforce Marketing, Loyalty, and Data Cloud solutions. This session will provide an in-depth look at how innovative technology is driving customer engagement, strengthening loyalty, and elevating the brand experience. Robert will present the strategic goals, key achievements, and future plans, while Stana will demonstrate how Salesforce technology enables seamless customer interactions and fosters lasting connections. Gain valuable insights into achieving customer experience success through strategic planning and cutting-edge Salesforce solutions.